Why Use Our Campaign Management System?
• Project scheduling and production status. Every stage of the
campaign is scheduled from artwork to in-home with status
updates to ensure projects are executed on-time to meet your
requirements.
• PlanetCode tracking of mailings with every USPS SCF facility with
predictive in-home models updated hourly. Allows us to effectively
track mailings with the USPS to meet in-home requirements and
protect your postal investment.
What Technologies Do We Use? Our data services module is our proprietary centralized processing tool that standardizes CASS, DPV, purging duplicates, move updates, mail sortation, and drop shipping analysis to optimize your mail entry to the USPS. The tool includes automated and exception based quality control reporting that highlights segments of the processing that may be out of
normal specifications for further review to ensure your data files are processed according to your specification and USPS standards.
All your data is stored in a secured and segregated long-term data warehouse to be used for future
analysis, historical review, segmentation, or modeling purposes.
We can partner with you to develop an automated geographic and demographic append and analysis based on your customer file for marketing intelligence. By automatically matching your customer data to our internal National Resident Database and our Acxiom InfoBase installation we can help you identify who your customers are and opportunities to strategically prospect for new customers. Additionally, with your responder data we can analyze how your campaigns performed to help identify areas to enhance your marketing efforts.
